How Millennial Trends Are Changing Beverage Alcohol Sales & Marketing
Millennials—people born between 1980 and 2000—are now of age, and their buying power is having a huge impact in the beverage alcohol market.
This generation is more tech-savvy, conscious-driven, and health-focused than previous generations, which is impacting how they buy alcoholic beverages and what kinds of drinks they’re buying.
In this webinar:
- We will explore some millennial trends that are most impacting sales and marketing in the beverage alcohol industry.
- Learn from experts how they are shifting strategy in 2021 and beyond as a result of this new generation of buyers.
Sponsored by Dimensional Insight