What do you think about when you hear the words “HC big data”?
Do you think “opportunity”?
Or “complexity”?
Think they’re overused buzzwords?
Or do you get that feeling of dread?
HC big data has generated a lot of talk over the last few years, but as far as companies doing something about it? Er, not so much. Many organizations know they need to harness their big data in order to derive insights that will help them cut costs and improve revenue, but they aren’t quite sure of how to put a plan into action.
Tweet: 5 ways healthcare organizations are deriving insights from big data
Big data is an especially hot topic in healthcare, as many healthcare organizations are in the unenviable position of being data rich but insight poor. They are drowning in information, but don’t have the intelligence necessary to derive insights from it. Not only that, but it can be extremely difficult to introduce new technology into an environment with incredibly complex data sets, increasing regulatory scrutiny, and age-old processes that are hard to change.
Big data practices of best-in-class organizations
However, those organizations that have created a top-notch analytical environment have reaped numerous rewards, such as an improvement in decision speed and a reduction in operating cost. They have used big data to create insight in several different areas of their organization, from tapping into personal device data to create insights about our collective health to using location intelligence to determine correlations and commonalities among patient data.
The results of gaining data-driven insights are numerous. In fact, as we showed in our previous blog post, “How Healthcare Can Move Away from Being Data Rich, Insight Poor,” top healthcare organizations are three times more likely to drive a reduction in operating cost greater than 20%.
New research by Aberdeen has uncovered how best-in-class healthcare organizations are using analytics to transform disparity into harmony. Learn more about the five most enticing insights from big data in healthcare in this free checklist (no registration required).
Check out the rest of our blog series
Did you catch the first post of our series? Read “How Healthcare Can Move Away from Being Data Rich, Insight Poor” and learn 5 statistics on how top healthcare organizations outperform their peers.
Then stay tuned for our next blog post in which we’ll take an even deeper dive into the research to see how smart healthcare organizations are using analytics to become more operationally efficient.
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Kathy started her career in television news writing and producing. She then worked at a public relations agency and as a freelance writer before joining Dimensional Insight in 2013.
Kathy has presented at several events in both healthcare and wine & spirits, including the Healthcare Innovation Summit, the Healthcare IT Marketing & PR Conference (HITMC), and the WSWA Women’s Leadership Council (WLC) Conference. Kathy is a Fellow in the American College of Healthcare Executives (ACHE) and a member of Women of the Vine & Spirits.
She is also host of the Smarter Healthcare Podcast (www.smarthcpodcast.com) and is a member of the Forbes Communications Council.
Kathy holds a bachelor’s degree from Dartmouth College and an MBA from Boston University.
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