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FOR IMMEDIATE RELEASE: August 13, 2007

Aberdeen Research Reports Adoption of On-Demand BI Spurred by Lack of Internal Skill Sets

Dimensional Insight Sponsors Fact Based Survey Measuring Enterprise-Wide Use of Business Intelligence

BURLINGTON – August 13, 2007 – Dimensional Insight (DI), a provider of fully integrated business intelligence (BI), reporting and analytics solutions, announced today the availability of an Aberdeen Group Research report titled, “Delivering Actionable Information to the Enterprise: Does On Demand BI Solve the Skill Set Shortage.” This benchmark study finds that organizations falling into the “Best-in-Class” category are addressing the skill set shortage by establishing training programs, contracting with 3rd party consultants and solution providers, or implementing On-Demand options such as hosted BI, SaaS (Software as a Service), and BI appliances.

Initial findings of the survey found that Best-in-Class organizations showed significant improvements in all four of the following areas over the previous two years:

• 58% have increased the time to completion of BI projects
• 79% have increased on-budget completion of BI projects
• 36% have decreased the cost-per-user of BI applications
• 32% reported that increasing the number of people in the organization with relevant BI/IT skill sets directly impacted revenue

“Companies are looking for ways to address the shortage of BI skills and deliver BI applications and capabilities to geographically dispersed users with a wide range of technical skills and information requirements,” said David Hatch, Research Director at Aberdeen Group. Hatch continued, “On-Demand BI represents a new deployment methodology that seems to have taken root; best-in-class companies are now beginning to evaluate this approach in greater numbers. Companies are experiencing quicker and less costly BI implementations while lowering per-user costs and increasing impact on its revenue through focus on elevating user skill sets. Ultimately, it’s important to understand the actions and technology investments that best-in-class companies are planning to take.”

“The skill set shortage is a real challenge for many traditional business intelligence providers,” states Frederick A. Powers, President and CEO at Dimensional Insight. “Traditional approaches to BI application delivery no longer satisfy organizational needs. Dimensional Insight provides a next-generation approach that is capable of positively affecting performance by empowering users with actionable and timely information. Our fully integrated business intelligence suite provides users with a range of delivery and training options that meet the changing needs of today’s enterprise,” said Powers.

The research, based on a survey of more than 280 organizations spanning multiple industries shows readers in-depth survey results and outlines the required methodology that will allow organizations to move towards performance improvements.

About Aberdeen Group, a Harte-Hanks Company
Aberdeen is a leading provider of fact-based research and market intelligence that delivers demonstrable results. Having benchmarked more than 30,000 companies in the past two years, Aberdeen is uniquely positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen™ for insights that drive decisions. As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market.

About Dimensional Insight
Dimensional Insight offers next-generation business intelligence solutions that integrate your disparate data sources into one cohesive view so that managers, analysts, and executives can access business-critical data quickly and intuitively. Dimensional Insight's reporting and data analysis suite – The Diver Solution™ – empowers users to make higher quality and timelier decisions by providing the right information, to the right people, at the right time. From a single point of entry, users access, analyze, and create reports from information that is customized to their individual needs. This powerful web-based approach ensures that all users are working from the same information and collaborating together seamlessly. For more information, visit www.dimins.com.

Press Contact:
MarComm Specialist
Dimensional Insight, Inc.
Tel: 781-229-9111
Fax: 781-229-9113
marketing@dimins.com