Fashion & Apparel: Profitability Analysis

Salesperson by Product Line

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Units, Sales Dollars, Margin Dollars, and Margin Percentages for each Salesperson are listed in this report over a three year period. You can select a Product Line, such as Shoes or Apparel to see the current information for every salesperson, quickly identifying those individual whose performance is unsatisfactory.



"They can see that whole structure. They can go down to the order number for a customer. Salespeople connect to the network and there's a download process that sends data which only pertains to them. It helps the end user because they don't have to wait for us, and we don't have to be bombarded with ad-hoc report requests."

Lon Burke, Applications Manager
Prince Sports Systems

Product Category Type by Salesperson

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Units, Sales Dollars, Margin Dollars, and Margin Percentages for each Product Category Type (which are Cross Training, Running, Trail Running, and Walking in this example) are listed in this report over a three year period. You can select a Product Line, such as Shoes or Apparel, and a Salesperson from a pull-down menu to see the most current information. This provides a more detailed look at individual sales performance.



"I know the Rep mailings that we did with paper, not only the cost of the paper, but also the cost of postage, it was an incredible amount of money. One year of fedexing paper and mailings is probably over the price of the original product. We definitely won."

Lon Burke, Applications Manager
Prince Sports Systems

Account Type

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Total Sales Amount, Total Cost Amount, and the Margin Amount are listed in this report for every customer that was billed. If the user is interested in the details behind a specific customer, such as products that were purchased, or the salesperson assigned to the account, he/she would simply click on a customer, and then click on the desired element in the console to instantly access more detailed information in a new, separate window.



"With the Diver Solution, we were able to develop a working pilot solution ourselves, using our own data and the demo software. We were up and running the day we got it. Nothing else even came close. We also liked the flexibility offered by the product. As we put more and more different types of data through the Diver Solution, we found that its automated design made it just as easy to build order and invoice tracking Models as it was to build the first sales Models."" "

Mark Herndon, Director of IT
Dr. Marten